Mercedes-Benz to Deliver Vehicles at Home, Online Sales Platform to Help Buyers Post COVID-19

Mercedes-Benz additional has developed its on-line gross sales platform and introduced right this moment a number of recent buyer initiatives beneath the marketing campaign ‘Merc from Home’. The focus of ‘Merc from Home’ can be on the benefit of buying a automobile utilizing digital instruments to facilitate the whole course of together with on-line cost of services. The on-line interface can be backed by backend operations that features the preparation of vehicles to the documentation course of. All shops of Mercedes-Benz throughout India can be linked to the e-commerce portal to assist the shoppers by way of their on-line buying expertise.

With the brand new initiative, Mercedes-Benz clients can now e-book and play their vehicles on-line and get it delivered at their door-step. One may use the ‘Live Mercedes-Benz Consultation Studio’ set-up for customized product demonstration and session. Other added advantages claimed by the corporate comes within the type of a one-stop resolution for good finance for reserving of a Mercedes-Benz and different Value Added Services, full 24×7 Digital expertise at anyplace of buyer’s consolation from exploring to house supply of vehicles and customized interactive resolution on product info and stay demonstration amongst others.

“With ‘Merc from Home’ we keep the emotional experience of buying a car through a high level of customized demonstrations while maintaining minimum physical interactions. With our increased efforts towards digitizing our sales and service processes and offering online platforms, we are making the concept of home delivering a Mercedes, a reality. With these initiatives we are confident that an increasing part of our sales volumes will be made online by 2025.” stated Martin Schwenk, MD & CEO, Mercedes-Benz India.

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